REFERENCE REPORTER’S VISIONS RICHARD KAPUŚCIŃSKI IN THE CONTEXT OF IDEAS OF GLOBAL GLOBALISATION AND CONTEMPORARY JOURNALISM DEVELOPMENT TRENDS

Abstract

Dialogue of cultures, dialogue of civilisations, dialogue of generations, intentionality of daily work of a journalist - this is what Kapuściński saw as the task of a reporter working outside his homeland. Because the pen worker who does the editorial work within the country is monopolarly tuned, that is, he cannot reflect the entire multi-vector of the globalised world because of the enormous pressure of the environment that he is experiencing. In another civilisational and cultural environment, the reporter is not connected by thousands of invisible threads to the environment (except purely formal ones), and he can claim a more or less objective perception of social reality without resorting to its reception. After trying to add his vision, commenting, the reporter becomes an analyst manipulator, acting for a specific purpose: personal (willing to speak) or ordered (so it is necessary, because someone wants it). Of course, no journalist, reporter, or other media worker wants the results of his work to create any kind of negative discourse in the society of a particular country, and more so in the whole region. But by resorting to manipulation, namely by actually usurping the knowledge of the world, the media man thus makes a wrong act for the sake of (in his view) the right thing to do.